Privacy Policy
Privacy policy
Responsible for data processing is:
2E Vertriebs-GmbH
Bismarckstraße 60
50672 Köln
Germany
Thank you for your interest in our online store. The protection of your privacy is very important to us. Below we inform you in detail about the handling of your data.
1. Access data and hosting
You can visit our websites without providing any personal information. Each time you access a website, the web server automatically saves only a so-called server log file, which contains, for example, the name of the requested file, your IP address, the date and time of the request, the amount of data transferred and the requesting provider (access data) and documents the request. This access data is evaluated solely for the purpose of ensuring trouble-free operation of the site and improving our services. This serves to protect our legitimate interests in the correct presentation of our offer, which outweigh our interests in the context of a balancing of interests in accordance with Art. 6 para. 1 p. 1 lit. f DSGVO. All access data is deleted no later than seven days after the end of your visit to the site.
1.1 Hosting
The services for hosting and displaying the website are partly provided by our service providers as part of processing on our behalf. Unless otherwise explained in this privacy policy, all access data and all data collected in forms provided for this purpose on this website are processed on their servers. If you have any questions about our service providers and the basis of our cooperation with them, please use the contact option described in this privacy policy.
1.2 Content Delivery Network
For the purpose of a shorter loading time, we use a so-called Content Delivery Network ("CDN") for some offers. With this service, content, e.g. large media files, are delivered via regionally distributed servers of external CDN service providers. Therefore, access data is processed on the servers of the service providers. Our service providers work for us within the framework of order processing. If you have any questions about our service providers and the basis of our cooperation with them, please use the contact option described in this privacy policy.
2. Data processing for contract processing, contacting and opening a customer account
We collect personal data if you voluntarily provide it to us in the context of your order or when contacting us (e.g. via contact form or e-mail). Mandatory fields are marked as such, because in these cases we need the data to process the contract or to process your contact and you can not send the order or contact without their information. Which data is collected can be seen from the respective input forms. We use the data provided by you for contract processing and processing your inquiries in accordance with Art. 6 para. 1 p. 1 lit. b DSGVO.
If you have given your consent to this in accordance with Art. 6 para. 1 p. 1 lit. a DSGVO by deciding to open a customer account, we use your data for the purpose of opening a customer account. Further information on the processing of your data, in particular the transfer to our service providers for the purpose of order, payment and shipping processing, can be found in the following sections of this privacy policy. After complete processing of the contract or deletion of your customer account, your data will be restricted for further processing and deleted after expiry of the retention periods under tax and commercial law in accordance with Art. 6 para. 1 p. 1 lit. c DSGVO, unless you have expressly consented to further use of your data in accordance with Art. 6 para. 1 p. 1 lit. a DSGVO or we reserve the right to use data beyond this, which is permitted by law and about which we inform you in this statement. The deletion of your customer account is possible at any time and can be done either by sending a message to the contact option described in this privacy policy or via a function provided for this purpose in the customer account.
3. data processing for the purpose of shipment handling
For the fulfillment of the contract pursuant to Art. 6 para. 1 p. 1 lit. b DSGVO, we pass on your data to the shipping service provider commissioned with the delivery, insofar as this is necessary for the delivery of ordered goods.
4. data processing for payment processing
When processing payments in our online store, we work with these partners: technical service providers, credit institutions, payment service providers.
4.1 Data processing for transaction processing
Depending on the selected payment method, we pass on the data necessary for processing the payment transaction to our technical service providers, who work for us as part of order processing, or to the commissioned credit institutions or to the selected payment service provider, insofar as this is necessary for processing the payment. This serves the fulfillment of the contract according to Art. 6 para. 1 p. 1 lit. b DSGVO. In some cases, the payment service providers collect the data required for processing the payment themselves, e.g. on their own website or via a technical integration in the ordering process. In this respect, the privacy policy of the respective payment service provider applies.
If you have any questions about our payment processing partners and the basis of our cooperation with them, please use the contact option described in this privacy policy.
4.2 Data processing for the purpose of fraud prevention and optimization of our payment processes
If necessary, we provide our service providers with further data, which they use together with the data necessary for processing the payment as our order processors for the purpose of fraud prevention and optimization of our payment processes (e.g. invoicing, processing of contested payments, accounting support). Pursuant to Art. 6 (1) p. 1 lit. f DSGVO, this serves to protect our legitimate interests in our protection against fraud or in efficient payment management, which outweigh our interests in the context of a balancing of interests.
5. Advertising by e-mail
Sending evaluation requests by e-mail
If you have given us your express consent to this during or after your order in accordance with Art. 6 para. 1 p. 1 lit. a DSGVO, we will use your e-mail address for the request to submit a rating of your order via the rating system used by us. This consent can be revoked at any time by sending a message to the contact option described in this privacy policy or via a link provided for this purpose in the rating request.
6. Cookies and other technologies
6.1 General information
In order to make visiting our website attractive and to enable the use of certain functions, we use technologies including so-called cookies on various pages. Cookies are small text files that are automatically stored on your terminal device. Some of the cookies we use are deleted at the end of the browser session, i.e. after you close your browser (so-called session cookies). Other cookies remain on your end device and allow us to recognize your browser on your next visit (persistent cookies).
We use such technologies that are absolutely necessary for the use of certain functions of our website (e.g. shopping cart function). Through these technologies, IP address, time of visit, device and browser information as well as information about your use of our website (e.g. information about the contents of the shopping cart) are collected and processed. In the context of a balancing of interests, this serves overriding legitimate interests in an optimized presentation of our offer in accordance with Art. 6 para. 1 p. 1 lit. f DSGVO.
In addition, we use technologies for the fulfillment of legal obligations to which we are subject (e.g., to be able to prove consent to the processing of your personal data) as well as for web analytics and online marketing. For more information on this, including the respective legal basis for data processing, please see the following sections of this Privacy Policy. Where appropriate, we may also use technologies that are not listed individually in this Privacy Policy. You can find more information about these technologies, including the respective legal basis for data processing, on the Usercentrics platform. You can reach this under this link: Privacy Settings.
The cookie settings for your browser can be found at the following links: Microsoft Edge™ / Safari™ / Chrome™ / Firefox™ / Opera™
Insofar as you have consented to the use of the technologies pursuant to Art. 6 para. 1 p. 1 lit. a DSGVO, you may revoke your consent at any time by sending a message to the contact option described in the privacy policy. Alternatively, you can also access the following link: Privacy Settings. If you do not accept cookies, the functionality of our website may be limited.
6.2 Use of Usercentrics Consent Management Platform to manage consents
On our website, we use the Usercentrics Consent Management Platform ("Usercentrics") to inform you about the cookies and the other technologies we use on our website, as well as to obtain, manage and document your consent to the processing of your personal data by these technologies, as may be required by law. This is necessary pursuant to Art. 6 (1) p. 1 lit. c DSGVO to comply with our legal obligation under Art. 7 (1) DSGVO to be able to prove your consent to the processing of your personal data, to which we are subject. Usercentrics is an offer of Usercentrics GmbH, Rosental 4, 80331 Munich, Germany which processes your data on our behalf. When you visit our website, Usersentrics' web server stores a so-called server log file, which also contains your anonymized IP address, date and time of visit, device and browser information, and information about your consent behavior. Your data will be deleted after three years, unless you have expressly consented to further use of your data in accordance with Art. 6 para. 1 p. 1 lit. a DSGVO or we reserve the right to use data beyond this, which is permitted by law and about which we inform you in this statement.
7. Use of cookies and other technologies for web analysis and advertising purposes
Insofar as you have given your consent to this in accordance with Art. 6 (1) p. 1 lit. a DSGVO, we use the following cookies and other third-party technologies on our website. After the end of the purpose and the end of the use of the respective technology by us, the data collected in this context will be deleted. You can revoke your consent at any time with effect for the future. Further information on your revocation options can be found in the section "Cookies and other technologies". For more information including the basis of our cooperation with the individual providers, please refer to the individual technologies. If you have any questions about the providers and the basis of our cooperation with them, please use the contact option described in this privacy policy.
7.1 Use of Google services
We use the technologies of Google Ireland Ltd, Gordon House, Barrow Street, Dublin 4, Ireland ("Google"), as described below. The information automatically collected by Google technologies about your use of our website is usually transferred to a server of Google LLC, 1600 Amphitheatre Parkway Mountain View, CA 94043, USA and stored there. For the USA, there is no adequacy decision of the European Commission. Our cooperation is based on standard data protection clauses of the European Commission. If your IP address is collected via Google technologies, it will be shortened before being stored on Google's servers by activating IP anonymization. Only in exceptional cases will the full IP address be transmitted to a Google server and shortened there. Unless otherwise specified for the individual technologies, the data processing is based on an agreement concluded for the respective technology between jointly responsible parties in accordance with Art. 26 DSGVO. Further information about data processing by Google can be found in Google's privacy policy.
Google Analytics
For the purpose of website analysis, Google Analytics automatically collects and stores data (IP address, time of visit, device and browser information, and information about your use of our website), from which usage profiles are created using pseudonyms. Cookies may be used for this purpose. As a matter of principle, your IP address will not be merged with other data from Google. Data processing is carried out on the basis of an order processing agreement by Google.
For the purpose of optimized marketing of our website, we have activated the data sharing settings for "Google products and services" . This allows Google to access the data collected and processed by Google Analytics and subsequently use it to improve Google services. The data release to Google under these data release settings is based on an additional agreement between responsible parties. We have no influence on the subsequent data processing by Google.
Google Ads
For advertising purposes in Google search results as well as on third-party websites, the so-called Google Remarketing cookie is set when you visit our website, which automatically enables interest-based advertising by collecting and processing data (IP address, time of visit, device and browser information as well as information about your use of our website) and by means of a pseudonymous cookieID and on the basis of the pages you visit. Data processing beyond this only takes place if you have activated the "personalized advertising" setting in your Google account. In this case, if you are logged in to Google while visiting our website, Google uses your data together with Google Analytics data to create and define target group lists for cross-device remarketing.
For website analysis and event tracking, we measure your subsequent usage behavior via Google Ads Conversion Tracking when you have arrived at our website via a Google Ads advertisement. For this purpose, cookies may be used and data (IP address, time of visit, device and browser information, and information about your use of our website based on events specified by us, such as visiting a website or subscribing to a newsletter) may be collected, from which usage profiles are created using pseudonyms.
7.2 Use of Microsoft Services for Web Analytics and Advertising Purposes
We use the technologies of Microsoft Ireland Operations Ltd, One Microsoft Place, South County Business Park, Leopardstown, Dublin 18, D18 P521, Ireland ("Microsoft"), as described below. The data processing is carried out on the basis of an agreement between jointly responsible parties in accordance with Art. 26 DSGVO. The information automatically collected by Microsoft technologies about your use of our website is usually transferred to a server of Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399, USA and stored there. For the USA, there is no adequacy decision of the European Commission. Our cooperation is based on standard data protection clauses of the European Commission. For further information on data processing by Microsoft, please refer toMicrosoft's privacy policy.
Microsoft Advertising
For advertising purposes in the Bing, Yahoo and MSN search results and on third-party websites, the so-called Microsoft Advertising Remarketing cookie is set when you visit our website, which automatically enables interest-based advertising by collecting and processing data (IP address, time of visit, device and browser information, and information about your use of our website) and by means of a pseudonymous CookieID and based on the pages you visit.
For website analytics and event tracking, we use Microsoft Advertising Universal Event Tracking (UET) to measure your subsequent usage behavior when you have arrived at our website via a Microsoft Advertising ad. For this purpose, cookies may be used and data (IP address, time of visit, device and browser information, and information about your use of our website based on events specified by us, such as visiting a website or subscribing to a newsletter) may be collected, from which usage profiles are created using pseudonyms. If your Internet-enabled devices are linked to your Microsoft account and you have not deactivated the "Interest-based advertising" setting in your Microsoft account, Microsoft may generate reports on usage behavior (in particular cross-device user numbers), even if you change your terminal device, so-called "cross-device tracking". We do not process personal data in this respect, we only receive statistics based on Microsoft UET.
7.3 Use of Facebook services
Use of Facebook Pixel
We use the Facebook Pixel as part of the technologies of Facebook Ireland Ltd, 4 Grand Canal Square, Dublin 2, Ireland ("Facebook") described below. The Facebook Pixel automatically collects and stores data (IP address, time of visit, device and browser information, and information about your use of our website based on events specified by us, such as visiting a website or subscribing to a newsletter), from which usage profiles are created using pseudonyms. In addition, as part of the so-called extended data matching, information is collected and stored hashed for matching purposes, with which individuals can be identified (e.g. names, e-mail addresses and telephone numbers). For this purpose, when you visit our website, a cookie is automatically set by the Facebook Pixel, which automatically enables recognition of your browser when you visit other websites by means of a pseudonymous CookieID. Facebook will combine this information with other data from your Facebook account and use it to compile reports on website activity and to provide other services related to website use, in particular personalized and group-based advertising.
The information automatically collected by Facebook technologies about your use of our website is usually transmitted to a server of Facebook, Inc., 1601 Willow Road, Menlo Park, California 94025, USA and stored there. There is no adequacy decision of the European Commission for the USA. Insofar as the transfer of data to the USA falls within our responsibility, our cooperation is based on standard data protection clauses of the European Commission. For further information on data processing by Facebook, please refer to the privacy policy of Facebook.
Facebook Analytics
As part of Facebook Analytics, statistics on visitor activity on our website are created from the data collected with the Facebook Pixel about your use of our website. The data processing takes place on the basis of an order processing agreement by Facebook. Their analysis serves the optimal presentation and marketing of our website.
Facebook Ads
Via Facebook Ads, we advertise this website on Facebook as well as on other platforms. We determine the parameters of the respective advertising campaign; Facebook is responsible for the exact implementation, in particular the decision on the placement of the ads with individual users. Unless otherwise specified for the individual technologies, data processing is based on an agreement between joint controllers pursuant to Art. 26 DSGVO. The joint responsibility is limited to the collection of the data and its transmission to Facebook Ireland. The subsequent data processing by Facebook Ireland is not covered by this.
Based on the statistics about visitor activity on our website generated via Facebook Pixel, we operate group-based advertising on Facebook via Facebook Custom Audience by determining the characteristics of the respective target group. In the context of the extended data matching that takes place to determine the respective target group (see above), Facebook acts as our processor.
Based on the pseudonymous cookie ID set by the Facebook Pixel and the data collected about your usage behavior on our website, we operate personalized advertising via Facebook Pixel Remarketing .
Via Facebook Pixel Conversions we measure for web analytics and event tracking your subsequent usage behavior when you have reached our website via an ad from Facebook Ads. The data processing takes place on the basis of an order processing agreement by Facebook.
7.4 Other providers of web analytics and online marketing services
Use of Vimeo video plugin for integration of third-party content
To integrate third-party content, data (IP address, time of visit, device and browser information) is collected via the video plugin of Vimeo LLC, 555 West 18th Street, New York 10011, USA ("Vimeo"), transmitted to Vimeo and subsequently processed by Vimeo. The data processing takes place on the basis of an agreement between jointly responsible parties pursuant to Art. 26 DSGVO. Google Analytics is automatically integrated in the Vimeo video plugin. For the purpose of website analysis, Google Analytics automatically collects and stores data (IP address, time of visit, device and browser information, and information about your use of our website), from which usage profiles are created using pseudonyms. Cookies may be used for this purpose. Google Analytics is a service provided by Google Ireland Ltd, Gordon House, Barrow Street, Dublin 4, Ireland ("Google"). The information automatically collected by Google about your use of our website is usually transferred to a server of Google LLC, 1600 Amphitheatre Parkway Mountain View, CA 94043, USA and stored there. Your IP address is shortened before being stored on Google's servers by activating IP anonymization. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and shortened there. We have no influence and access to the data processing by Vimeo including the settings and results of Google Analytics. There is no adequacy decision of the European Commission for the USA. Our cooperation is based on standard data protection clauses of the European Commission.
Mouseflow
This website uses Mouseflow, a web analytics tool provided by Mouseflow ApS, Flaesketorvet 68, 1711 Copenhagen, Denmark. The purpose of data processing is to analyze this website and its visitors. For this purpose, data is collected and stored for marketing and optimization purposes. From this data, usage profiles can be created under a pseudonym. Cookies can be used for this purpose. With the web analysis tool Mouseflow, randomly selected individual visits (only with anonymized IP address) are recorded. This creates a log of mouse movements and clicks with the intention of randomly replaying individual website visits and deriving potential improvements for the website. The data collected with Mouseflow will not be used to personally identify the visitor to this website without the separately granted consent of the person concerned and will not be merged with personal data about the bearer of the pseudonym. The processing is carried out on the basis of Art. 6 (1) f) DSGVO from the legitimate interest in direct customer communication and in the design of the website in line with requirements. You have the right to object at any time to this processing of personal data concerning you based on Art. 6 (1) f DSGVO for reasons arising from your particular situation. To do this, you can deactivate a recording on all websites that use Mouseflow globally for the browser you are currently using at the following link: https://mouseflow.de/opt-out
8. Social media
8.1 Social Plugins from Facebook, Twitter, Pinterest
Social buttons from social networks are used on our website. These are only integrated into the page as HTML links, so that when you call up our website, no connection is yet established with the servers of the respective provider. If you click on one of the buttons, the website of the respective social network opens in a new window of your browser There you can, for example, press the Like or Share button.
8.2 Our online presence on Facebook, Instagram, Youtube, Pinterest
Insofar as you have given your consent to the respective social media operator in accordance with Art. 6 (1) p. 1 lit. a DSGVO, when you visit our online presences on the social media mentioned above, your data will be automatically collected and stored for market research and advertising purposes, from which usage profiles will be created using pseudonyms. These can be used, for example, to place advertisements within and outside the platforms that presumably correspond to your interests. Cookies are generally used for this purpose. For detailed information on the processing and use of data by the respective social media operator, as well as a contact option and your rights and setting options in this regard to protect your privacy, please refer to the privacy notices of the providers linked below. If you still need help in this regard, you can contact us.
Facebook is an offer of Facebook Ireland Ltd, 4 Grand Canal Square, Dublin 2, Ireland ("Facebook Ireland") The information automatically collected by Facebook Ireland about your use of our online presence on Facebook is usually transmitted to a server of Facebook, Inc., 1601 Willow Road, Menlo Park, California 94025, USA and stored there. For the USA, there is no adequacy decision of the European Commission. Our cooperation is based on standard data protection clauses of the European Commission. Data processing in the context of a visit to a Facebook Fanpage is based on an agreement between jointly responsible parties in accordance with Art. 26 DSGVO. You can find more information (Insights data information)here .
Instagram is an offer of Facebook Ireland Ltd, 4 Grand Canal Square, Dublin 2, Ireland ("Facebook Ireland") The information automatically collected by Facebook Ireland about your use of our online presence on Instagram is usually transmitted to a server of Facebook, Inc, 1601 Willow Road, Menlo Park, California 94025, USA and stored there. For the USA, there is no adequacy decision of the European Commission. Our cooperation is based on standard data protection clauses of the European Commission. Data processing in the context of a visit to an Instagram fan page is based on an agreement between jointly responsible parties pursuant to Art. 26 DSGVO. You can find more information (Insights data information)here .
YouTube is a service of Google Ireland Ltd, Gordon House, Barrow Street, Dublin 4, Ireland ("Google"). The information automatically collected by Google about your use of our online presence on YouTube is usually transmitted to a server of Google LLC, 1600 Amphitheatre Parkway Mountain View, CA 94043, USA and stored there. For the USA, there is no adequacy decision of the European Commission. Our cooperation is based on standard data protection clauses of the European Commission.
Pinterest is a service of Pinterest Europe Ltd, Palmerston House, 2nd Floor, Fenian Street, Dublin 2, Ireland ("Pinterest"). The information automatically collected by Pinterest about your use of our online presence on Pinterest is usually transmitted to a server of Pinterest, Inc., 505 Brannan St., San Francisco, CA 94107, USA and stored there. There is no adequacy decision of the European Commission for the USA. Our cooperation is based on standard data protection clauses of the European Commission.
9. Contact options and your rights
As a data subject, you have the following rights:
in accordance with Art. 15 DSGVO the right to request information about your personal data processed by us to the extent specified therein;
in accordance with Art. 16 DSGVO the right to demand the correction of incorrect or completion of your personal data stored by us without delay;
in accordance with Art. 17 DSGVO the right to request the deletion of your personal data stored by us, unless the further processing
to exercise the right to freedom of expression and information;
to fulfill a legal obligation;
for reasons of public interest or
is necessary for the assertion, exercise or defense of legal claims;
in accordance with Art. 18 DSGVO the right to request the restriction of the processing of your personal data, insofar as
the accuracy of the data is disputed by you;
the processing is unlawful, but you object to its erasure;
we no longer need the data, but you need them to assert, exercise or defend legal claims, or
you have objected to the processing pursuant to Art. 21 DSGVO;
in accordance with Art. 20 DSGVO, the right to receive your personal data that you have provided to us in a structured, common and machine-readable format or to request the transfer to another controller;
the right to complain to a supervisory authority pursuant to Art. 77 DSGVO. As a rule, you can contact the supervisory authority of your usual place of residence or workplace or our company headquarters.
If you have any questions regarding the collection, processing or use of your personal data, for information, correction, restriction or deletion of data, as well as revocation of consent given or objection to a particular use of data, please contact us directly using the contact details in our imprint.
Data protection officer:
Bismarckstr. 60
50672 Cologne
Germany
datenschutz@2e-vertrieb.de
Right of objection
Insofar as we process personal data as explained above in order to protect our legitimate interests, which are overriding in the context of a balancing of interests, you may object to this processing with effect for the future. If the processing is carried out for direct marketing purposes, you may exercise this right at any time as described above. If the processing is carried out for other purposes, you only have the right to object if there are grounds arising from your particular situation.
After you have exercised your right to object, we will no longer process your personal data for these purposes unless we can demonstrate compelling legitimate grounds for the processing which override your interests, rights and freedoms, or if the processing serves the purpose of asserting, exercising or defending legal claims.
This does not apply if the processing is for direct marketing purposes. Then we will not further process your personal data for this purpose.